by Shannon Gregg | Feb 12, 2019 | Managing Salesforce
Uh oh. Your Salesforce administrator, the one who keeps all of the fires burning for your sales or service team, has just announced that she won the lottery/ got a new job/ is finally becoming a Solid Gold dancer (oh, that’s just me). And you have two weeks to...
by Shannon Gregg | Jan 17, 2019 | User Adoption
After you’ve worked through the first four stages of the ADOPT system and put them into place, it’s time to focus on whether your users have the knowledge and muscle memory they need to push their own innate adoption of your sales technology. (Do keep in...
by Shannon Gregg | Dec 26, 2018 | Uncategorized, User Adoption
After the initial technology implementation, it may be expected that users will love and adopt your tech more and more as they become immersed in the features and benefits that technology brings to them. Right? Well, do you remember the basics of inertia from your...
by Shannon Gregg | Nov 26, 2018 | User Adoption
One thing that’s true with sales and marketing technology training: once is never enough. Often, our approach to training for our field resources is to bring them in for a few very intense weeks of training, on products, policies and procedures, human resources...
by Shannon Gregg | Oct 23, 2018 | Uncategorized
Once you’ve purchased sales and marketing technology, you expect to see the results that automation and customization promised you during the tech demo. You may have even done a great job as leaders of marketing, sales, or technology teams in articulating the...
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