Shannon and Natalie challenged each other to name JUST ONE favorite from the Winter 20 release for Salesforce.com. This was really hard! Hear why they think Printable View and the Mobile App Quickstart are the two best release features for Winter 2020.
After you've worked through the first four stages of the ADOPT system and put them into place, it's time to focus on whether your users have the knowledge and muscle memory they need to push their own innate adoption of your sales technology. (Do keep in mind that...
After the initial technology implementation, it may be expected that users will love and adopt your tech more and more as they become immersed in the features and benefits that technology brings to them. Right? Well, do you remember the basics of inertia from your...
One thing that's true with sales and marketing technology training: once is never enough. Often, our approach to training for our field resources is to bring them in for a few very intense weeks of training, on products, policies and procedures, human resources...
Executives, administrators, marketing and sales ops/enablement professionals are spending a lot of their hard-fought budget on sales and marketing technology. The hard work isn't done, however, once you've designed and implemented the system; it isn't even done after...
While the ADOPT model gives you a system to approach user acceptance and adoption, remember that even grownups like to enjoy their work! So, how can you make your Salesforce launch (whether it's a new implementation or a new product) or relaunch (when you're ready to...
The ONLY Conference for Sales, Marketing, RevOps, and Commercial Executives in the Life Sciences Industry.